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[Panic Fest] WHEN THE SCREAMING STARTS Review - A Gruesome and Delightful Mockumentary

E.L. King calls When the Screaming Starts pure satire and wholesome murderous fun serving as a cautionary reminder that any one of us can be a killer.

Ed Hartland as Aiden Mendle in WHEN THE SCREAMING STARTS, screened at Panic Fest 2022 the mockumentary is directed by Conor Boru in his feature-length debut.
Courtesy of Riotous Films / Four 10+ / Little Narwhal Films

WHEN THE SCREAMING STARTS is a delightful British horror mockumentary directed by Conor Boru in his feature-length debut. Boru co-wrote the comedy with Ed Hartland. The film follows two central characters, Aiden Mendle (Hartland) is an aspiring serial killer, while Norman Graysmith (Jared Rogers) is a documentary filmmaker who believes that Aiden is the perfect subject to establish himself as a series documentarian. With a robust cast of eccentric characters and humor reminiscent of horror-comedy staples like Shaun of the Dead (2004), it certainly had me laughing out loud at well-timed comedic moments, particularly scenes featuring fishmonger Jack (Yasen Atour) and morbid photographer Claire (Kaitlin Reynell). Aiden reciting Edgar Allen Poe aloud while donning a black raven mask is another amusing highlight.

Aiden is a fumbling and socially awkward attention-seeker. He invites Norman to his home to document his attempts to gain notoriety as a serial killer. When his first attempt is a failure, he decides to lead a Mansonesque family of other aspiring serial killers to achieve his goals. With his girlfriend Claire, he holds auditions to form The Family. This ensemble of colorful characters who make the cut include twins Viktoria (Vår Haugholt) and Veronika (Ronja Haugholt), Masoud (Kavé Niku), Amy (Octavia Gilmore), and Jack. The entire cast has impeccable comedic skills making each performance entertaining.

"I want to be remembered. My name is going to go down in history. Serial killers don’t get forgotten. No one remembers the victim."

While Aiden and his band of murderous misfits are the documentary's focus, Norman’s journey throughout the film interested me most. He excitedly stands by, watching and filming gruesome acts of violence and murder. There may be a social commentary about the desensitization of violence through a camera lens and its effects on human behavior. Still, I don’t believe the narrative intends to be that thought-provoking. Norman doesn’t recognize his culpability in the crimes he’s filming, transforming into someone altogether unlikable. Rogers gives a compelling and eerie performance as a man on a slow and fascinating descent into madness.

With a clever script from Boru and Hartland, Adrian Musto’s cinematography, and Alan Rae’s edits, WHEN THE SCREAMING STARTS remains an engaging and entertaining experience from start to finish. The original music by Michael Palmer is magnificent, transitioning from playful to sinister as the film progresses. It opens strongly, but the well-timed humor gradually tapers off as the film comes to a close and a string of final conflicts ensue. This tonal shift is by design as the film’s horror elements gradually become more threatening and dramatic. Every detail of the film works in perfect harmony. The film’s twist was inevitable yet unexpected, and I appreciated that acute hints to its conclusion were never apparent.

Boru and Hartland have a little gem in WHEN THE SCREAMING STARTS. I’ll look forward to the two collaborating in the future. I’m pretty interested to see what the pair do to follow this film. Those seeking a found-footage horror movie will undoubtedly be disappointed. It isn’t a found-footage film. Satirical as the film is, it’s wholesome murderous fun and serves as a cautionary reminder that any of us can be a killer.


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